Going live is its own job: setting up the servers your product will run on (the production environment), automating how new versions are published (CI/CD), testing everything one last time, and releasing it, including sending your app to the App Store and Google Play. At Alset we call it the Launch & Deployment Control Sprint. It comes with a 30-day bug warranty after launch.
A finished app is not yet a published app. To go live you need:
_ This sprint covers the setup, the final testing, and the submission to the stores. Apple and Google decide the approval.
A product can be complete and still not be ready to go live. Launching is not just putting the product online. Without a structured deployment, this is what tends to go wrong:
Environments that break.
Automated releases that fail.
Configuration problems that show up with real users.
No monitoring in place.
App store submissions that get rejected.
That is why the launch has its own sprint.
production environment, domain configuration, SSL, and infrastructure.
submission to the App Store (iOS) and Google Play (Android), follow-up of the review, and release coordination.
server configuration, access controls, separate environments, and handoff to your team.
production deployment, monitoring setup, and integration validation.
We handle the submission to the stores. Approval and review times are decided by Apple and Google, and they can extend the launch date.
We organize the production environments and the deployment requirements.
We configure the automated releases and prepare the release steps.
We validate before going live.
The product goes live in an ordered, checked release.
For a product that keeps evolving. A team led by an Alset technical lead, with testing (QA), working from your list of pending work for a fixed monthly fee.
From USD 8,000 per month See dedicated development teams →For a product that only needs to stay stable: incident handling, minor fixes, and committed response times (an SLA). No new features.
Plans from USD 1,350 per month See support and maintenance →For a single change with a defined scope.
Quoted by scope Talk to us →It needs a production environment, final testing, and, for mobile apps, a submission to each store. That is the work of this sprint.
Each store asks for a developer account, a listing, and a version of the app that passes its review. We prepare and send the submission, and we follow up on the review.
A production environment, a repeatable way to publish new versions, final testing, and the release itself. For mobile apps, also the submission to the App Store and Google Play. That is what this sprint covers, with a 30-day bug warranty after launch.
About 1 week. It can take longer when an app store review or another external approval is involved.
The Launch & Deployment Control Sprint costs USD 4,000, fixed price.
We prepare and send the submission and follow up on the review. The approval itself is decided by Apple and Google.
Yes. In our system the launch has its own sprint, so the deployment is not improvised at the end of the build.
It depends on what the product needs: a dedicated development team if it keeps evolving, a support and maintenance plan if it only needs to stay stable, or a Product Increment for one specific change.
About one week, USD 4,000, and a 30-day bug warranty after launch.